The 59 Fastest Beauty Ecommerce Sites

(July 2026) - real-user mobile speed from Google CrUX, 28-day window

Rank	Brand	CWV	LCP	INP	CLS
1	Crabtree and Evelyn	PASS	0.9s	119ms	0.00
2	Perfume.com	PASS	1.0s	147ms	0.00
3	The Honest Company	PASS	1.3s	129ms	0.02
4	Catrice	PASS	1.4s	112ms	0.00
5	Soko Glam	PASS	1.4s	139ms	0.00
6	Chi	PASS	1.5s	101ms	0.00
7	Deciem	PASS	1.5s	102ms	0.05
8	Kerastase	PASS	1.6s	187ms	0.00
9	Mary Kay Inc.	PASS	1.6s	170ms	0.03
10	Anastasia BH	PASS	1.7s	163ms	0.02
11	Bliss	PASS	1.7s	151ms	0.00
12	Urban Decay Cosmetics	PASS	1.7s	162ms	0.00
13	Gimme Beauty	PASS	1.8s	167ms	0.00
14	VichyUSA.com	PASS	1.8s	162ms	0.00
15	Kiehl's	PASS	1.8s	163ms	0.00
16	Derm Store	PASS	1.9s	121ms	0.00
17	Dermstore	PASS	1.9s	121ms	0.00
18	Skin Store	PASS	1.9s	121ms	0.00
19	Dermablend	PASS	2.0s	152ms	0.04
20	Hanae Mori	PASS	2.0s	173ms	0.00
21	FragranceNet.com	PASS	2.0s	158ms	0.00
22	Elizabeth Arden	PASS	2.1s	187ms	0.05
23	The Body Shop	PASS	2.4s	180ms	0.01
24	Look Fantastic	FAIL	1.4s	244ms	0.00
25	Liberty	FAIL	1.6s	253ms	0.05
26	Liz Earle	FAIL	1.7s	223ms	0.10
27	L'Occitane	FAIL	2.0s	171ms	0.17
28	Lancome	FAIL	2.0s	209ms	0.00
29	Bare Minwerals	FAIL	2.1s	204ms	0.00
30	Sigma Beauty	FAIL	2.1s	287ms	0.03
31	Sally Beauty	FAIL	2.2s	261ms	0.00
32	Stila	FAIL	2.3s	263ms	0.00
33	Olay	FAIL	2.3s	204ms	0.00
34	Flaconi	FAIL	2.5s	211ms	0.06
35	Walgreen Co.	FAIL	2.5s	157ms	0.39
36	L'Oreal USA	FAIL	2.6s	287ms	0.00
37	La Prairie	FAIL	2.6s	184ms	0.01
38	BeneFit Cosmetics	FAIL	2.7s	170ms	0.17
39	The Ordinary	FAIL	2.7s	160ms	0.01
40	Ilia Beauty	FAIL	2.7s	225ms	0.00
41	DM	FAIL	2.8s	214ms	0.07
42	Murad	FAIL	2.8s	278ms	0.00
43	EsteeLauder.com	FAIL	2.9s	444ms	0.00
44	Space NK	FAIL	3.0s	272ms	0.09
45	LUSH	FAIL	3.0s	236ms	0.16
46	Darphin	FAIL	3.1s	149ms	0.01
47	ELF Cosmetics	FAIL	3.1s	317ms	0.00
48	Philosophy	FAIL	3.1s	229ms	0.04
49	Kora Organics	FAIL	3.1s	141ms	0.27
50	Paula's Choice	FAIL	3.2s	341ms	0.01
51	Maybelline	FAIL	3.3s	275ms	0.00
52	Tarte	FAIL	3.3s	364ms	0.00
53	Ulta	FAIL	3.3s	356ms	0.00
54	Meaningful Beauty	FAIL	3.4s	225ms	0.04
55	MAC Cosmetics	FAIL	3.5s	556ms	0.00
56	Burts Bees	FAIL	3.6s	242ms	0.21
57	Bath & Body Works	FAIL	3.7s	898ms	0.01
58	Nars Cosmetics	FAIL	4.1s	352ms	0.00
59	Clarins	FAIL	4.3s	243ms	0.00

Slipping down the league? 64labs builds the fastest front ends in ecommerce - Storefront Next launch partner.

Talk to 64labs

Built by 64labs